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    Comparison15 min read

    Best CRM Software in Georgia 2026 - Top 5 Rating

    David Kikvadze
    David Kikvadze

    Founder & CRM Expert

    March 17, 2026

    CRM Market in Georgia in 2026

    Georgia's CRM market is growing rapidly. By 2026, over 40% of Georgian businesses already use a CRM system, and this figure grows 15-20% annually.

    What is a CRM system? →

    Both local and international CRM programs are available in the Georgian market. In this article, we'll compare the top 5 by all important criteria. An interactive version lives on a separate page: full 2026 comparison.

    #1 - FollowUP CRM ⭐⭐⭐⭐⭐

    Type: All-in-one CRM + Marketing + AI Website: followup.agency

    Strengths:

    Weaknesses:

    • Newer brand in market (since 2022)
    • No ERP/HR functionality

    Ideal for: Small and medium businesses, service companies, e-commerce


    #2 - Axioma CRM ⭐⭐⭐⭐

    Type: Georgian CRM + ERP Website: axiomasoft.ge

    Strengths:

    • Georgian company, Georgian interface
    • ERP functionality (accounting, inventory)
    • Mobile application
    • Long-term market presence

    Weaknesses:

    • Limited integrations (no Facebook/Instagram Inbox)
    • No AI functionality
    • Outdated interface
    • No built-in email marketing

    Ideal for: Companies needing ERP + CRM together


    #3 - G-PLUS CRM ⭐⭐⭐⭐

    Type: Georgian CRM for developers Website: g-plus.ge

    Strengths:

    • Specialization in real estate and development
    • Georgian interface
    • Project management

    Weaknesses:

    • Narrow specialization (development)
    • Limited integrations
    • No AI functionality
    • No marketing automation

    Ideal for: Construction and real estate companies

    CRM for real estate - detailed guide →


    #4 - amoCRM (Kommo) ⭐⭐⭐

    Type: Sales-focused CRM Representative in Georgia: msm.ge

    Strengths:

    • Simple pipeline visualization
    • Messenger integration
    • Convenient mobile app

    Weaknesses:

    • No Georgian interface
    • Sales only (no marketing)
    • Price - $15/user/mo, minimum 5 users
    • Basic analytics
    • No AI

    Ideal for: Small sales teams that only need pipeline


    #5 - Bitrix24 ⭐⭐⭐

    Type: All-in-one business platform Representative in Georgia: msm.ge

    Strengths:

    • All-encompassing (CRM + Projects + HR + Documents)
    • Free plan
    • File storage

    Weaknesses:

    • Overly complex
    • Slow interface
    • No Georgian support
    • Minimal AI
    • Limited mobile app

    Ideal for: Large organizations wanting everything in one place

    Bitrix24/amoCRM alternative →


    Comparison Matrix

    CriterionFollowUPAxiomaG-PLUSamoCRMBitrix24
    Georgian support✅✅✅❌❌
    AI functionality✅❌❌❌⚠️
    Integrations500+20+10+50+100+
    Email marketing✅❌❌❌✅
    Social media Inbox✅❌❌✅⚠️
    Mobile app✅✅⚠️✅⚠️
    Automation✅✅⚠️⚠️⚠️✅
    Price (starting)379₾On requestOn request$75/mo$0*
    ERP functionality❌✅⚠️❌✅

    *Bitrix24 free plan is very limited

    Which Should You Choose?

    • Universal, with AI → FollowUP CRM
    • ERP + CRM together → Axioma
    • Real estate → G-PLUS
    • Sales only → amoCRM
    • Everything in one place (complex) → Bitrix24

    Detailed CRM selection checklist →


    FAQ

    Which CRM is most popular in Georgia?

    FollowUP CRM is the fastest-growing CRM platform in Georgia, with 200+ active clients. Axioma is the most recognized Georgian CRM brand.

    Which CRM is cheapest?

    Bitrix24 has a free plan (limited), FollowUP CRM starts at 379₾ with full functionality.

    Which CRM has AI?

    As of 2026, FollowUP CRM is the only one in the Georgian market with a built-in AI assistant.

    Can I switch CRMs?

    Yes, all CRMs offer migration services. CRM implementation guide →

    CRM SoftwareCRM GeorgiaCRM RatingFollowUP CRMAxioma CRM
    David Kikvadze

    About the Author

    David Kikvadze

    Founder & CRM Expert @ FollowUP CRM

    Founder of FollowUP CRM with 8+ years of experience in sales automation and CRM implementation. 200+ successful CRM implementations in the Georgian market. Specialization: AI integration in sales processes, WhatsApp Business API, multi-channel communication.

    HubSpot Sales Software CertifiedGoogle Analytics CertifiedMeta Business Partner
    200+ CRM implementations200+ active clientsHigh-level Automation Specialist

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