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    Comparison15 min read

    Best CRM Software in Georgia 2026 - Top 5 Rating

    David Kikvadze
    David Kikvadze

    Founder & CRM Expert

    March 17, 2026

    CRM Market in Georgia in 2026

    Georgia's CRM market is growing rapidly. By 2026, over 40% of Georgian businesses already use a CRM system, and this figure grows 15-20% annually.

    What is a CRM system? →

    Both local and international CRM programs are available in the Georgian market. In this article, we'll compare the top 5 by all important criteria. An interactive version lives on a separate page: full 2026 comparison.

    #1 - FollowUP CRM ⭐⭐⭐⭐⭐

    Type: All-in-one CRM + Marketing + AI

    Website: followup.agency

    Strengths:

  1. 500+ integrations - Facebook, Instagram, WhatsApp, Shopify and more
  2. AI Employee - 24/7 chatbot, Voice AI, Vision AI
  3. Georgian support - Local team, Georgian onboarding
  4. Flexible pricing - Base 379₾/mo, free users included
  5. All-in-one - CRM + Email marketing + Invoicing + Booking + Analytics
  6. Automations - Powerful Workflow Builder
  7. Weaknesses:

  8. Newer brand in market (since 2022)
  9. No ERP/HR functionality
  10. Ideal for: Small and medium businesses, service companies, e-commerce


    #2 - Axioma CRM ⭐⭐⭐⭐

    Type: Georgian CRM + ERP

    Website: axiomasoft.ge

    Strengths:

  11. Georgian company, Georgian interface
  12. ERP functionality (accounting, inventory)
  13. Mobile application
  14. Long-term market presence
  15. Weaknesses:

  16. Limited integrations (no Facebook/Instagram Inbox)
  17. No AI functionality
  18. Outdated interface
  19. No built-in email marketing
  20. Ideal for: Companies needing ERP + CRM together


    #3 - G-PLUS CRM ⭐⭐⭐⭐

    Type: Georgian CRM for developers

    Website: g-plus.ge

    Strengths:

  21. Specialization in real estate and development
  22. Georgian interface
  23. Project management
  24. Weaknesses:

  25. Narrow specialization (development)
  26. Limited integrations
  27. No AI functionality
  28. No marketing automation
  29. Ideal for: Construction and real estate companies

    CRM for real estate - detailed guide →


    #4 - amoCRM (Kommo) ⭐⭐⭐

    Type: Sales-focused CRM

    Representative in Georgia: msm.ge

    Strengths:

  30. Simple pipeline visualization
  31. Messenger integration
  32. Convenient mobile app
  33. Weaknesses:

  34. No Georgian interface
  35. Sales only (no marketing)
  36. Price - $15/user/mo, minimum 5 users
  37. Basic analytics
  38. No AI
  39. Ideal for: Small sales teams that only need pipeline


    #5 - Bitrix24 ⭐⭐⭐

    Type: All-in-one business platform

    Representative in Georgia: msm.ge

    Strengths:

  40. All-encompassing (CRM + Projects + HR + Documents)
  41. Free plan
  42. File storage
  43. Weaknesses:

  44. Overly complex
  45. Slow interface
  46. No Georgian support
  47. Minimal AI
  48. Limited mobile app
  49. Ideal for: Large organizations wanting everything in one place

    Bitrix24/amoCRM alternative →


    Comparison Matrix

    CriterionFollowUPAxiomaG-PLUSamoCRMBitrix24
    Georgian support
    AI functionality⚠️
    Integrations500+20+10+50+100+
    Email marketing
    Social media Inbox⚠️
    Mobile app⚠️⚠️
    Automation✅✅⚠️⚠️⚠️
    Price (starting)379₾On requestOn request$75/mo$0*
    ERP functionality⚠️

    *Bitrix24 free plan is very limited

    Which Should You Choose?

  50. Universal, with AIFollowUP CRM
  51. ERP + CRM together → Axioma
  52. Real estate → G-PLUS
  53. Sales only → amoCRM
  54. Everything in one place (complex) → Bitrix24
  55. [Detailed CRM selection checklist →](/blog/crm-system-selection-checklist-15-criteria)


    FAQ

    Which CRM is most popular in Georgia?

    FollowUP CRM is the fastest-growing CRM platform in Georgia, with 200+ active clients. Axioma is the most recognized Georgian CRM brand.

    Which CRM is cheapest?

    Bitrix24 has a free plan (limited), FollowUP CRM starts at 379₾ with full functionality.

    Which CRM has AI?

    As of 2026, FollowUP CRM is the only one in the Georgian market with a built-in AI assistant.

    Can I switch CRMs?

    Yes, all CRMs offer migration services. CRM implementation guide →

    CRM SoftwareCRM GeorgiaCRM RatingFollowUP CRMAxioma CRM
    David Kikvadze

    About the Author

    David Kikvadze

    Founder & CRM Expert @ FollowUP CRM

    Founder of FollowUP CRM with 8+ years of experience in sales automation and CRM implementation. 200+ successful CRM implementations in the Georgian market. Specialization: AI integration in sales processes, WhatsApp Business API, multi-channel communication.

    HubSpot Sales Software CertifiedGoogle Analytics CertifiedMeta Business Partner
    200+ CRM implementations200+ active clientsHigh-level Automation Specialist

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