FollowUP vs HubSpot: Complete Comparison
When choosing a CRM system, many businesses hesitate between two options: a local solution (FollowUP) or an international giant (HubSpot). In this article, we compare both in detail.
Quick Comparison
| Criteria | FollowUP | HubSpot |
|---|---|---|
| Starting Price | 379₾/mo | $45/mo (~135₾) |
| Georgian Interface | ✅ | ❌ |
| Georgian Support | ✅ 24/7 | ❌ English only |
| Facebook/Instagram | ✅ Free | 💰 Marketing Hub+ |
| ✅ 210₾/mo | 💰 Sales Hub Pro+ | |
| AI Employee | ✅ 1,249₾/mo | 💰 Service Hub Pro+ |
| Unlimited Users | ✅ | ❌ $45+ each |
1. Pricing Comparison
FollowUP Pricing
FollowUP uses a modular pricing system:
HubSpot Pricing
Conclusion: HubSpot Professional ($450/mo ≈ 1350₾) is needed for social media and AI. FollowUP base + AI = 1,599₾/month, but Facebook/Instagram is free and unlimited users included.
2. Social Media Integration
FollowUP
Included in all plans:
All messages in one inbox!
HubSpot
Conclusion: On FollowUP, social media integration is free, on HubSpot - $450-$800/month.
3. AI Features
FollowUP AI Employee
HubSpot AI
Conclusion: FollowUP AI works in Georgian and is affordable.
4. Who Should Choose Which?
Choose FollowUP if:
✅ You are a Georgian business
✅ You need Georgian support
✅ You actively use Facebook/Instagram
✅ You want AI automation at an affordable price
✅ You have a team of 5+ people
Choose HubSpot if:
✅ You are an international company
✅ You already use other HubSpot products
✅ You have a large budget ($500+/month)
✅ You don't need Georgian support
Conclusion
For Georgian businesses, FollowUP is the better choice for these reasons:
1. Price - 13 times more affordable
2. Language - Georgian interface and support
3. Social Media - All channels in one place
4. AI - AI employee working in Georgian
5. Support - Local team, fast response
About the Author
Founder & CRM Expert @ FollowUP CRM
Founder of FollowUP CRM with 8+ years of experience in sales automation and CRM implementation. 200+ successful CRM implementations in the Georgian market. Specialization: AI integration in sales processes, WhatsApp Business API, multi-channel communication.
Related Articles
What Are the 5 Mistakes to Avoid When Implementing a CRM System?
CRM implementation is a serious step. Learn about 5 key mistakes to avoid for successful implementation.
ComparisonWhich Is the Best CRM in Georgia in 2026? Complete Comparison
Which CRM is best for Georgian businesses in 2026? Compare pricing, features and choose wisely.
AIHow to Grow Sales by 100% with AI CRM
Learn how to double your sales with AI CRM. Practical strategies and real results.